Identity · self-initiated concept · 2019
Opulence by Delta
A premium-service concept explored across airline touchpoints.
Publication · 2024
Choice Hotels · 68th Convention
A convention guide built around consistent layouts and complex content.
Environmental design · 2023
Virginia State University
Turning an entrance into a visible expression of the College of Agriculture.
Identity & website · Magnum Opus · 2025
St. James AME Zion Church
A connected identity, website, and practical handoff for church leaders.
Connected capabilities
Good ideas. Thoughtful delivery.
Strategy & direction
Understand the audience, frame the problem, and define a clear creative direction.
Design & delivery
Carry the idea into identity, publications, digital experiences, and practical handoff.
Workflow & systems
Connect production knowledge with practical tools, repeatable processes, and human review.
Experience & perspective
Creative foundations.
A broader way of thinking.
Founder of Magnum Opus. Enterprise and university design experience. A creative practice grounded in clear communication and thoughtful production.
Selected experienceHow I work
- 01
Understand
Start with the audience, the problem, and the constraints.
- 02
Design
Find a direction that makes the message clear and the work distinctive.
- 03
Build
Carry the idea into usable creative work and repeatable production.
- 04
Validate
Review the output, test the details, and keep human judgment in the loop.